Hunters is a Maastricht-based fashion retailer that specializes in timeless menswear and contemporary futuristic brands, with two locations in the city’s prime luxury shopping areas. We collaborated with Hunters to design a new visual identity for their store, both online and in-store.

Hunters needed a distinctive visual identity that kept the focus on their garments. By combining abstract shapes representing their two locations, we created a cohesive style that could be adapted both online and in-store. These shapes were featured on their storefront windows, shopping bags, info cards, and more. We were satisfied with the result of this project, particularly the window decals, which gave the storefront a dynamic, new look.